Mark Blumenthal | August 27, 2008
Topics: Conventions , Democrats , Ratings
Following up on yesterday's post on the Nielsen ratings for the first night of the convention. A.C. Nielsen sends a press release pointing to their new blog site "with background information on political, Olympics and other viewing information."
Here's the latest:
1) Hillary's night (26.0 million viewers) had higher ratings than Michelle's night (22.3 million viewers).
2) African Americans continue to watch the convention in a higher proportion than the rest of the population (the African American rating, or percentage of the African American population watching, was 12.7 vs. a 9.0 for the population as a whole)
3) Almost five times as many people (26.0 million) watched Day Two coverage in 2008 vs. Day Two in 2004 (5.9 million) when only the cable networks covered the convention.